ABSTRACT
This study was undertaken to find out Enugu Residents Perception of New Media as a means of Communication. In this research work, some research questions were raised which included, if Enugu residents see media as a means of communication; what purpose do they use new media for; how credible is the new media and if new media is seen as an agent of social change. The study used the questionnaire to collect primary data, while secondary data was sourced from textbooks, journals, magazines, internet, etc. A sample of 400 people was drawn from residents of Enugu Metropolis and the emanating data was analyzed using simple percentages and charts. Three hypotheses were raised and tested with Chi-square analytical technique. The null hypotheses of all the three hypotheses raised were accepted while the alternate hypotheses were rejected. The empirical analysis indicates that Enugu residents perceive new media as a means of communication, but do not see it as a reliable source of information. Again, most residents see new media as an agent of social change, but with more negative change than positive change. Based on these findings, the researcher recommended a lot of measures, for adequate utilization of new media which include that government should ensure that accurate and reliable information are being disseminated in the new media backed up by frustrating hackers and fraudsters in internet usage.
TABLE OF CONTENTS
Title Page i
Certification ii
Dedication iii
Acknowledgement iv
Abstract v
Contents vi
CHAPTER ONE: INTRODUCTION
1.1 Background of Study 1
1.2 Statement of Problem 6
1.3 Objectives of Study 6
1.4 Research Questions 7
1.5 Research Hypotheses 7
1.6 Significance of the Study 7
1.7 Assumptions of the Study 8
1.8 Scope and Limitations of the Study 8
1.9 Definition of Terms 8
CHAPTER TWO: LITERATURE REVIEW
2.1 Sources of Literature 10
2.2 The Review 10
2.2.1 New Media as a means of Communication Replacing Old Media 15
2.2.2 Uses of New Media for other Purpose 17
2.2.3 Reliability of the New Media 23
2.2.4 New Media as an agent of Social Change (Positive/Negative) 24
2.3 Theoretical Framework 26
2.4 Summary of Literature 27
CHAPTER THREE: RESEARCH METHODOLOGY
3.1 Research Method 30
3.2 Research Design 30
3.3 Research Population 30
3.4 Sampling Technique/Sample Size 31
3.5 Measuring Instrument 33
3.6 Method of Data Collection 33
3.7 Method of Data Analysis 33
CHAPTER FOUR: DATA PRESENTATION, ANALYSIS AND RESULTS
4.1 Data Presentation and Analysis 35
4.2 Data Presentation 36
4.3 Data Analysis 36
CHAPTER FIVE: SUMMARY OF FINDINGS, CONCLUSION AND RECOMMENDATIONS
5.1 Summary of Findings 60
5.2 Conclusion 60
5.3 Recommendations 61
5.4 Suggestions for Further Studies 62
References 63
Appendix I 65
Questionnaire 66
LIST OF TABLES
Table 1: Distribution of questionnaire 32
Table 2: Questionnaire Distribution 36
Table 3: Summary of questionnaire distributed and returned 36
Table 4: Gender of respondents 37
Table 5: Age of respondents 38
Table 6: Educational qualification of respondents 39
Table 7: Occupation of respondents 40
Table 8: Have you heard about new media? 41
Table 9: Which of these new media facilities have you used? 42
Table 10: Do you see the new media replacing the old one? 43
Table 11: How will you access Enugu State resident using the new media? 44
Table 12: Do you get information from new media? 45
Table 13: To what extent is the reliability of information from the new media? 46
Table 12: Do you get information from new media? 47
Table 13: To what extent is the reliability of information from the new media? 48
Table 14: Do you see new media as an agent of social changes ? 49
Table 15: Does the new media effect more negative change than positive change? 50
Table 16: Does the new media effect more negative change than positive change? 50
Table 17: Do you use any of these social media? 51
Table 18: Do you new media for other purposes? 52
Table 19: Do you encourage others to use it? 53
LIST OF FIGURES
Figure 1: Summary of questionnaire distributed and returned 36
Figure 2: Gender of respondents 37
Figure 3: Age of respondents 38
Figure 4: Educational qualification of respondents 39
Figure 5: Occupation of respondents 40
Figure 6: Have you heard about new media? 41
Figure 7: Which of these new media facilities have you used? 42
Figure 8: Do you see the new media replacing the old one? 43
Figure 9: How will you access Enugu State resident using the new media? 44
Figure 10: Do you get information from new media? 45
Figure 11: To what extent is the reliability of information from the new media? 45
Figure 12: Do you see new media as an agent of social changes ? 47
Figure 13: Does the new media effect more negative change than positive change? 48
Figure 14: Does the new media effect more negative change than positive change? 48
Figure 15: Do you use any of these social media? 49
Figure 16: Do you new media for other purposes? 50
Figure 17: Do you encourage others to use it? 52
